Riverways · Growth Consultancy, Lagos

Growth that moves
like a current,
not a splash.

Riverways runs every engagement through DEOS — the Demand Engineering Operating System. Nine dimensions, three horizons, one weighted score. Not a menu of services. An operating system for demand.

Built on experience with

Plusworld & SubsidiariesDevCenter InnovationBrit PropertiesXGO FinanceOpera Ads

Led by Oluwafemi Akintola, six years deep in Nigerian digital marketing before founding Riverways. Read the story →

The DEOS Framework

Nine dimensions. Three horizons. One score.

Capture, Creation, Category — every engagement is scored across all three horizons. A sample of four dimensions below; the full architecture is on the DEOS page.

D1

Intent Signal Precision

Know exactly which awareness stage a prospect occupies — before a message is written.

D4

Mental Availability Engineering

Become the brand people retrieve first, not just the one they'd choose if they compared.

D7

Category Design Clarity

Could a stranger name your category in three seconds? Nothing else matters until this is true.

D8

Trust & Credibility Architecture

In high-distrust markets, trust is the gate everything else has to pass through first.

Femi's track record

Eight years of paid acquisition, before Riverways existed.

Individual career results across fintech, real estate, and e-commerce — the experience DEOS was built to systematise.

₦4.5Bn+Revenue contributed via performance marketing at Plusworld
60%Organic traffic growth delivered at Brit Properties
95%Client retention rate held across accounts at Opera Ads

Services

A package for wherever you're growing from.

Starter

₦300,000/mo

Small businesses & startups

Growth

₦650,000/mo

Established SMEs

Scale

₦1,200,000/mo

Medium–large businesses

Enterprise

₦3,000,000+/mo

Large corporations

Ready to stop guessing and start compounding?